Investing in Airbnb apartments in Lima
A property’s return starts before it is listed. Location, layout, purchase price, the building’s rules and the operating costs all shape how the investment performs later.
Not every apartment works the same way for short-term rental. Two units in the same building, the same size and one floor apart, can perform differently depending on the layout, the view and whether the rules allow guests at all.
We look at the property as an asset, not as a listing. That means projecting rate, occupancy and operating costs against the real competition in the area, and saying so when the numbers do not work.
After the purchase we can handle the setup and the full management, so the same team that assessed it is the one answering for the results.
What we assess
- Development projects
- Individual units within the same project
- Layout and unit types
- Location and direct competition
- Estimated nightly rate
- Potential occupancy
- Setup costs
- Operating costs and commissions
- Estimated return
- Operating strategy afterwards

A property set up and operating
This is a walkthrough of an apartment we manage, from the building and its surroundings through to the finished rooms. It shows the standard short-term rental in Lima currently demands.
What usually decides the outcome
- 01
The building’s rules
The first filter and the most overlooked. A building that bans short-term rental turns a good purchase into a long-term lease property, with an entirely different return.
- 02
Layout, not floor area
Two bedrooms across 60 m² with a full bathroom each will out-earn 75 m² badly laid out. The capacity you can advertise is what sets the rate.
- 03
The real operating cost
Maintenance, municipal charges, building fees, cleaning per turnover and commissions. A projection that only looks at gross income is no basis for a purchase.
- 04
District demand, not Lima demand
San Isidro fills midweek and Barranco at weekends. Buying without knowing which curve you are getting is buying blind.
- 05
Parking
A scarce advantage in the central districts, and it can be monetised separately. One of our owners does exactly that with his.
Professional management does make a difference
These are public references from the market and from the platform itself. They are not projections for your apartment.
- 21%
more income with professional photography
Airbnb - 90%
of replies within 24 hours
Airbnb - 4.8
minimum overall rating
Airbnb
- <1%
cancellation rate allowed
Airbnb - 45%
more with both short and long stays
Airbnb, 2022 - 823,863
international tourists
January–March 2026
They are market references, not a projection for your property and not a guaranteed income. Results vary by location, layout, furnishing, season and demand.
How each figure is measured
Average income over the following year among hosts who used Airbnb’s professional photography service, compared with those who did not.
The minimum response rate Airbnb requires to reach and keep Superhost status. Response rate also affects where the listing ranks.
The minimum overall rating required to keep Superhost status. A single bad cleaning drags down a score that took months to build.
The maximum cancellation rate permitted under the Superhost standard, other than the exceptions their policies allow.
Average income of listings open to both short stays and bookings of 28 nights or more, compared with those that only accepted short stays.
Arrived in Peru between January and March 2026, 3.5% more than the same period in 2025. The demand exists; not every property captures it equally.
The 21%, 45%, 90%, 4.8 and 1% figures come from Airbnb’s public documentation; the tourism figure covers the first quarter of 2026.
Run it yourself, lease it long-term, or work with Maison Nova?
Not every property should run on the same model. We assess each one and recommend the option that actually suits it.
Get my property assessedGuest support
- Self-managed
- Owner
- Long-term lease
- Not applicable
- Maison Nova
- Maison Nova
Price adjustment
- Self-managed
- Manual
- Long-term lease
- Fixed rent
- Maison Nova
- Dynamic
Cleaning
- Self-managed
- Owner
- Long-term lease
- Tenant
- Maison Nova
- Coordinated
Booking control
- Self-managed
- Owner
- Long-term lease
- Annual contract
- Maison Nova
- Reports
Income potential
- Self-managed
- Variable
- Long-term lease
- Stable
- Maison Nova
- Optimised
Time required
- Self-managed
- High
- Long-term lease
- Low
- Maison Nova
- Low
Flexibility of use
- Self-managed
- High
- Long-term lease
- Low
- Maison Nova
- High
Incident handling
- Self-managed
- Owner
- Long-term lease
- Owner
- Maison Nova
- Maison Nova
Maintenance
- Self-managed
- Owner
- Long-term lease
- Shared
- Maison Nova
- Coordinated
Investment questions
01Will you assess a property before I buy it?
Yes, and that is when the assessment is worth most. We review location, layout, building rules and competition, and project rate, occupancy and costs from that.
02What if the numbers do not work?
We tell you. Not every property should run on the same model, and sometimes the right answer is a long-term lease, or a different unit altogether.
03Can you compare several units in the same project?
Yes. It is one of the most common requests: within a single building, differences in floor, orientation and layout change the outcome considerably.
04Is there a guaranteed return?
No. Income depends on the market and on the characteristics of each property. We work to optimise performance, but we do not make promises about returns.
05Do you also handle setup and management afterwards?
Yes. We can take it from the pre-purchase assessment through to setup and the full operation of the property.
